Men Too Are Moved By Mushy Moves
Mushy romance flicks and tear jerkers are not just for women, as new research has revealed that men also like romantic movies, besides their usual potboilers and action flicks. According to research by Richard Harris, professor of psychology at Kansas State University, guys like romantic movies, too.
"Everyone thinks women like romantic movies and they drag guys along to them," he said. "What was significant was that the guys also liked the movies, and the choice to view a romantic movie was usually made together as a couple." Using a 7-point scale, Harris asked men and women to rate how much they liked a romantic movie they had just watched. He also asked them to rate how much they believed their date enjoyed the movie and how much they think men and women in general like romantic movies.
Although in the study both men and women generalised that men as a group wouldn't like a romantic movie, when men rated the romantic flick they had just seen, they gave it a 4.8 on Harris' scale. When women were asked to rate how much their dates liked the movie, they gave the same 4.8 rating. "We found that women rated how much they liked the movie at about 6 on the 7-point scale," Harris said. "However, we also found that men liked the movies as well. They rated the movie at about 4.8, higher than most people would have guessed."
Harris that although men and women thought the specific man watching the movie enjoyed it, both still fell back on stereotypes when they were asked about men as a group. "When we asked both men and women how men in general would like the movie, both said that men would not like the movie, in spite of what they had just said about themselves or their dates," Harris said.
The results of the study could be something moviemakers take into consideration when making a romantic movie, Harris said. "Movie studios should recognise the fact that there is a moderate interest among men and add something to romantic movies that appeals to men," he said. "There are a lot of men who go to these romantic movies and enjoy them. I wouldn't write off the male audience just because it is a romantic film. I would suggest marketing to them."
The study also showed that men and women used stereotypes when it came to guessing which scene their date would choose to play in the film. The most commonly selected scene was the romantic scene, which, according to Harris, wasn't unexpected because romance was the one thing that all the movies had in common.
However, most women selected a romantic scene for themselves and their date, but they guessed that their date would pick a sex scene, Harris said. While many men did select a sex scene, the number was not nearly as high as what the women had predicted it would be.
Harris said these results are because both men and women were using stereotypes to guess what their date would choose. "The biggest difference was that the men were right with the stereotype they used and the women weren't," he said. Harris' study was a follow-up to earlier research he did involving the viewing of violent films on dates, examining a genre that was considered to be mostly guy films.
Harris said that's why he wanted to look at romantic films, which were considered to be mostly women's films.
TOP FIVE MUSHY MOVIES ACCORDING TO MEN
You've Got Mail
Salaam Namaste
Jerry Maguire
The Break Up
The Holiday
"Everyone thinks women like romantic movies and they drag guys along to them," he said. "What was significant was that the guys also liked the movies, and the choice to view a romantic movie was usually made together as a couple." Using a 7-point scale, Harris asked men and women to rate how much they liked a romantic movie they had just watched. He also asked them to rate how much they believed their date enjoyed the movie and how much they think men and women in general like romantic movies.Although in the study both men and women generalised that men as a group wouldn't like a romantic movie, when men rated the romantic flick they had just seen, they gave it a 4.8 on Harris' scale. When women were asked to rate how much their dates liked the movie, they gave the same 4.8 rating. "We found that women rated how much they liked the movie at about 6 on the 7-point scale," Harris said. "However, we also found that men liked the movies as well. They rated the movie at about 4.8, higher than most people would have guessed."
Harris that although men and women thought the specific man watching the movie enjoyed it, both still fell back on stereotypes when they were asked about men as a group. "When we asked both men and women how men in general would like the movie, both said that men would not like the movie, in spite of what they had just said about themselves or their dates," Harris said.
The results of the study could be something moviemakers take into consideration when making a romantic movie, Harris said. "Movie studios should recognise the fact that there is a moderate interest among men and add something to romantic movies that appeals to men," he said. "There are a lot of men who go to these romantic movies and enjoy them. I wouldn't write off the male audience just because it is a romantic film. I would suggest marketing to them."
The study also showed that men and women used stereotypes when it came to guessing which scene their date would choose to play in the film. The most commonly selected scene was the romantic scene, which, according to Harris, wasn't unexpected because romance was the one thing that all the movies had in common.
However, most women selected a romantic scene for themselves and their date, but they guessed that their date would pick a sex scene, Harris said. While many men did select a sex scene, the number was not nearly as high as what the women had predicted it would be.
Harris said these results are because both men and women were using stereotypes to guess what their date would choose. "The biggest difference was that the men were right with the stereotype they used and the women weren't," he said. Harris' study was a follow-up to earlier research he did involving the viewing of violent films on dates, examining a genre that was considered to be mostly guy films.
Harris said that's why he wanted to look at romantic films, which were considered to be mostly women's films.
TOP FIVE MUSHY MOVIES ACCORDING TO MEN
You've Got Mail
Salaam Namaste
Jerry Maguire
The Break Up
The Holiday













0 Comments:
Post a Comment
Links to this post:
Create a Link
<< Home